Powerful Names and Brilliant Ideas
Intellectual Property when Patents and Copyright Don’t Apply
This webinar will consider the protection of business ideas – the law known as Intellectual Property (IP) – from a unique perspective. Most business people understand the “most desirable” types of IP to be a patent, or a copyright. However, these are not always applicable, or effective, to protect business ideas like business plans, slogans, brands or strategies.
Professor Peter Kissick, Distinguished Faculty Fellow in Business Law, will discuss methods of protecting intellectual assets other than through copyright and patents. He will consider the law of names and slogans – trademarks law. This webinar would be of interest to anyone involved in product development, marketing or anyone with entrepreneurial inclinations.
Session Leader
Peter Kissick
Professor Kissick has practiced in the field of business law since 1990, more specifically in the areas of securities law, banking, intellectual property and most recently electronic business. For the past 13 years, he has taught business law in the undergraduate Commerce and MBA programs at Queen's University. He is also currently teaching the Commerce Program's Ethics and Corporate Social Responsibility course. In the Faculty of Law, Professor Kissick is the Director and Instructor for the Queen's Business Law Clinic, which he founded in 2009. Professor Kissick has received faculty awards for his teaching, as well as several nominations for university-wide teaching awards at Queen's. He is also the past Director of the Queen's Commerce Program. Since his call to the Ontario Bar in 1990, Mr. Kissick has practiced as an associate at the Toronto law firm Smith, Lyons, after which he joined the in-house legal department of The Toronto-Dominion Bank. Currently, in addition to his work at Smith, he has his own consultative business law practice in which he specializes in providing advice to entities at various stages of their growth involved in e-business, and he has participated on the advisory boards of several companies and organizations. Professor Kissick is a member of the Law Society of Upper Canada and the Ontario and Canadian Bar Associations.