Skip to main content

Disrupt or be disrupted?

The Practice of Agile Strategic Planning

In today’s ever-changing world, disruption is a fact of life.

Your business model can be leap-frogged or turned on its head virtually overnight. Unfortunately, much conventional wisdom surrounding strategic planning can result in stale, plodding discussions.

In this complimentary 60-minute webinar, Professor Elspeth Murray discusses the practice of agile strategic planning: stacking the deck in your favour by incorporating foresight, innovation, flexibility and speed.

Session Leader

Dr. Elspeth Murray

Associate Professor, Director of the Centre for Entrepreneurship, Innovation & Social Impact & CIBC Fellow in Entrepreneurship

Elspeth Murray is an associate professor, director of the Centre for Entrepreneurship, Innovation & Social Impact and CIBC Fellow in Entrepreneurship at Smith School of Business, with expertise in strategy, the management of change and entrepreneurship. She is the co-author of the bestselling book Fast Forward: Organizational Change in 100 Days, with Peter Richardson. She advises a number of tech companies and is working on a number of digital transformation projects focused on creating an analytics culture. Prior to joining Smith, she worked for several firms including IBM and Canadian Tire.