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The Art of Competitive Strategy
2-Day Program

The Art of Competitive Strategy

Decoding rivals for competitive superiority

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The Art of Competitive Strategy

About the program

An organization’s competitive strategy is interdependent with those of its rivals. This program will provide practical tools for deciphering the strategies of rivals, communicating the organization's strategy, analyzing relative strategic positioning, developing distinct strategic positions, and protecting them through network effects. Additionally, the program will introduce participants to AI tools for dynamic strategy analysis.

This program will provide managers with advanced skills and AI tools to address questions such as: How do my rivals compete? What are their priorities? How do they affect my organization’s competitive positioning? How can I uniquely position my organization relative to rivals? How can I protect my firm’s strategic position?  

In this program you will learn to:

  • Accurately interpretate rivals’ strategies
  • Effectively analyse relative competitive positioning
  • Conduct competitive positioning using AI tools
  • Analyze and develop network effects
  • Create unique strategic positions

Available via live, in-person delivery

Attend the program in an immersive, in-person environment at SmithToronto, located in the heart of Toronto's downtown financial district at 200 Front Street West.

Who should attend

Senior and middle-level managers from any sector, industry, organization or functional area who are responsible for strategy creation, strategic planning, and strategic analysis for their unit.

Discounts Available

Registered Charities

Queen’s Executive Education is pleased to offer a limited number of discounted seats in every program to employees of Canadian registered charities. Check your eligibility to receive a registered charity discount

Volume Discounts

Queen’s Executive Education is pleased to offer a 15% discount for organizations that pre-pay for five or more seats on any of our programs within a 12-month period. Check your eligibility to receive a volume discount

Digital credential for The Art of Competitive Strategy

A Recognized Symbol of Excellence

Participants who complete the program earn the The Art of Competitive Strategy digital badge credential.

Personal Benefits

  • Skills for interpreting rivals’ strategies
  • Skills and AI tools for analyzing relative competitive positioning
  • Skills for creating unique strategic positions
  • Skills for defending your organization’s unique strategic positioning

Organizational Benefits

  • Equip managers and leaders to better understand rival organization’s strategies
  • Develop unique strategic positioning vis-à-vis rivals in all market segments
  • Ensure that your organization’s strategy is communicated clearly to provide guidance for all lower-level decisions
  • Defend against rivals’ efforts to erode your organization’s strategic position

Program content

This program will help participants develop practical skills for deciphering rival strategies and effectively positioning their organizations vis-à-vis rivals.

The program will focus on the following topics:

Day 1

  • Session 1: Decoding your rival’s strategy
  • Session 2: Strategically positioning your organization relative to rivals

Day 2

  • Session 3: Inventing unique strategic positions
  • Session 4: Protecting your strategic positioning with network effects

 

In-Person Learning

Learn alongside fellow participants from across the country, discovering best practices that span industries and sectors.

Our in-person programs include classroom learning sessions led by award-winning Smith School of Business professors and industry experts. Practice new skills in breakout sessions, projects and simulations, and apply your learning toward real-world case studies.

SmithToronto

SmithToronto is located on the 30th floor, 200 Front Street West in the heart of Canada's financial centre and is easily accessible by GO, subway and the PATH system.

Smith School of Business delivers many programs and classes at SmithToronto and it is home to the Master of Finance, Master of Management Analytics, and Master of Management in Artificial Intelligence programs. The site includes classrooms, meeting rooms, staff offices, special events spaces, and a variety of multi-media presentation systems.

As well, it includes three Boardroom Learning Centres with fully interactive videoconference capabilities. These rooms are used to deliver classes for Smith’s Executive and Accelerated MBA programs.

Session Leaders

Session leaders include senior professors from Smith School of Business and knowledgeable experts from industry. These outstanding teachers are constantly in touch with today's business world through real-world business experience, Board memberships and their own consulting practices.

Goce Andrevski is an associate professor in Strategy and Organization. He received his PhD from the University of Kentucky. He also holds an MBA from Grand Valley State University and a BBA from the University of Sts. Cyril and Methodius, Skopje, R. Macedonia.

Goce Andrevski’s research explores how firms can systematically outperform rivals in dynamic competitive environments. His research interests include competitive dynamics, alliance networks, and strategic entrepreneurship. Goce is a member of the editorial board for Journal of Management and his research has been published in journals such as Strategic Organization, Information Systems Research and Journal of Management. His research has received 2011 Dorothy Harlow Best Paper Award (Academy of Management), 2010 Best Published Paper Award (Information Systems Research) and 2009 Best Doctoral Student Paper Award (Academy of Management).

Upcoming Sessions

Session Date Jun 4 to 5, 2025 View detailed schedule
Location Toronto , ON , Canada SmithToronto, 30th Floor
200 Front Street West
Program Fees $3,500 CAD (plus applicable taxes) What's included?

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